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WPP.L
WPP.L|Communication Services|Advertising Agencies|£2.25|P/E 7.7|MCap 2.5B|LSE

Last update: Mar 25, 2026 at 04:53

About WPP plc

WPP plc is a British multinational holding company specializing in communications, advertising, public relations, technology, and commerce, headquartered in London, England. Recognized as the world's largest advertising company as of 2023, it operates a vast portfolio of agencies including Ogilvy, VML, Burson, AKQA, Hogarth, Landor, and media networks like EssenceMediacom, Mindshare, and Wavemaker. WPP plc provides integrated services in media investment management, branding, digital marketing, market research, and production, serving clients across industries such as consumer goods, healthcare, retail, and technology. With approximately 104,000 employees spanning over 100 countries, it forms one of the 'Big Three' agency groups alongside Publicis and Omnicom, playing a pivotal role in shaping global marketing strategies through creative transformation, data-driven insights, and innovative commerce solutions. Founded in 1971 and evolved via strategic acquisitions, WPP plc continues to adapt to industry shifts like digital platforms and in-house client operations under CEO Cindy Rose and Chairman Philip Jansen.

Dividend Overview

Dividend Yield

13.88%

Annual Dividend

£0.32

Frequency

Semi-Annual

Payout Ratio

113.87%

FCF Payout Ratio

36.26%

Stock Price

£2.25

52-Week Range

£2.19 £6.33

Dividend Health Score

57/ 100Caution

WPP.L's dividend shows some areas that warrant monitoring. Strengths include a 36.3% fcf payout ratio & 28.6% cfo payout ratio. Areas of concern: 113.9% earnings payout ratio & 0.9x current ratio. The dividend has been growing at a 26.11% 5-year CAGR.

Based on 15 of 15 metrics

Payout & Coverage

Safe
Earnings Payout Ratio
113.9%Danger
FCF Payout Ratio
36.3%Very Safe
CFO Payout Ratio
28.6%Very Safe
Interest Coverage
3.5xCaution

Balance Sheet

Caution
Net Debt / Total Assets
14.5%Safe
Current Ratio
0.9xWarning
Debt-to-Equity
246.5Caution

Profitability

Warning
Return on Equity
-5.3%Danger
Operating Margin
2.2%Warning
Gross Margin
16.6%Warning
Profit Margin Stability
VolatileWarning

Dividend Track Record

Safe
Dividend Streak
11+ yrsVery Safe
Dividend Cut
NoneVery Safe
5-Year Dividend CAGR
26.1%Very Safe
Earnings Stability
VolatileWarning

Dividend History (2016–2025)

WPP.L annual dividend per share and yield history

Earnings & Profitability

WPP.L earnings per share and net profit margin

Key Dates

Next Ex-Dividend Date

June 4, 2026

Next Payment Date

Dividend Growth

3-Year Dividend CAGR

-1.81%

5-Year Dividend CAGR

26.11%

10-Year Dividend CAGR

7.20%

3-Year Total Growth

-5.34%

5-Year Total Growth

219.00%

10-Year Total Growth

100.50%

Income Calculator

WPP.L Dividend Calculator

Total Investment

£225.00

Annual Income

£31.90

Quarterly Income

£7.98

Monthly Income

£2.66

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Frequently Asked Questions

What is WPP.L's current dividend yield?
WPP plc (WPP.L) currently has a dividend yield of 13.88%, based on a stock price of £2.25 and an annual dividend of £0.32.
When is WPP.L's next dividend payment date?
WPP.L's next ex-dividend date is 2026-06-04 and the next payment date is —. You must own the stock before the ex-dividend date to receive the upcoming payment.
How much does WPP.L pay in dividends per year?
WPP plc paid £0.32 per share in annual dividends in 2025. The dividends are paid semi-annual.
Has WPP.L been increasing its dividend?
WPP plc has grown its dividend at a 5-year CAGR of 26.11% and a 10-year CAGR of 7.20%.
Is WPP.L's dividend safe?
WPP plc has a payout ratio of 113.87%. The payout ratio is above 100%, which may indicate the company is paying more in dividends than it earns. This could be unsustainable long-term.
How is WPP.L's Dividend Health Score calculated?
The Dividend Health Score evaluates WPP plc's dividend sustainability across four categories: Payout & Coverage (40%), Balance Sheet (20%), Profitability (20%), and Dividend Track Record (20%). Each metric is rated from "Very Safe" to "Danger" based on industry-standard thresholds, with sector-specific adjustments for communication services companies. The overall score ranges from 0 to 100.

Want to understand how we rate dividend safety? Read our full methodology

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This page is not investment advice. The content is for informational purposes only and should not be construed as a recommendation to buy, sell, or hold any security. Always do your own research and consult a qualified financial advisor before making investment decisions.

Financial data, including dividend history, earnings, balance sheet metrics, and the Dividend Health Score, is provided for informational purposes only. Data may be delayed or differ from official filings. Past performance does not guarantee future results. Always verify with official sources before making investment decisions.

Market data provided by Twelve Data.